There are four holistic ways to market cloud services to small or midsize businesses. Following these four ways lead to growth and success in getting new consumers for your services. Selling cloud resources to SMBs is way different than selling to customers or large businesses. Large businesses often need RFPs, long sales cycles, and marketing strategies made specifically for these types of consumers, but SMBs act more like traditional customers. SMBs need conventional sales efforts and focus on product reviews from people they know. They are intended to make experiments and try things out before they start using new technology in their business.